Allora Ristorante & Bar,
Crowne Plaza Changi Airport

HBA Graphics
Restaurant & Bar
Singapore
2023
A woman in a red dress and a man in a casual shirt sit at a stylish, well-lit bar named
A warmly lit restaurant entrance with a sign reading

HBA Graphics partnered with Social F+B to create the brand for Allora Ristorante & Bar, a holistic dining destination nestled within Crowne Plaza Changi Airport in Singapore.

Logo design, branding and signage opportunities were implemented to align with Allora’s charm and vibrant theatre, from the arch typography inspired by the interior layout to the punchy, versatile and flexible collateral.

Client

IHG

Location

Singapore

Studio

HBA Graphics, Social F+B

Expertise

Branding & Visual Identity

Completed

2023

Sector

Hospitality

HBA Office Location

Singapore

Dimly lit entrance of
A warmly lit restaurant entrance with a sign reading
Variety of restaurant branding materials for Allora Bar. Items include menus, a bill holder, pizza box, napkins, coasters, reserved sign, QR menu, and souvenir, all featuring a cohesive navy and gold theme.
Branded Collateral
Clipboard with a menu titled
Branded Collateral
Clipboard with a menu titled
Branded Collateral
1/

Designed by HBA Graphics

View Studio
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Lauren Horner
HBA Singapore

Lauren Horner
Creative Director
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Steven Carter
HBA Bangkok

Steven Carter
Project Director
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Marut Saisombut
HBA Bangkok

Marut Saisombut
Design Director

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