Shibrewya,
Hotel Indigo Tokyo Shibuya
HBA Graphics
Restaurant
Japan
2023
A bright, vibrant, creative space reflecting the bustling, brimming energy of Shibuya.
We worked closely with Social F&B on creating and bringing the brand to life. Taking inspiration from the unexpected rhythm of Shibuya culture, engaging layering and geometric details flow from the logo design, signage and collateral. The signature waffle menu grew from a deep rooted neighbourhood story and came alive in branding and marketing.
Client
IHG
Location
Japan
Studio
HBA Graphics, Social F+B
Expertise
Branding & Visual Identity
Completed
2023
Sector
Hospitality
HBA Office Location
Singapore
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