HBA Seoul

JoonSuk Suh

Managing Principal

JoonSuk Suh, Managing Principal of HBA Seoul, is a licensed architect with over 20 years of international experience across the United States, Korea, and Hong Kong. A Harvard Graduate School of Design alumnus, he has built a distinguished career combining design innovation, technical expertise, and multidisciplinary leadership.

Joon has led a diverse range of projects, including luxury residences, high-end hospitality, large-scale mixeduse developments, and technically complex supertall towers. His expertise spans façade engineering, master planning, BIM-driven workflows, material selection, and bespoke detailing, consistently delivering solutions that balance aesthetics, functionality, and buildability.

As Managing Principal, he drives HBA Seoul’s strategic growth in Korea, forging partnerships, expanding regional opportunities, and ensuring design solutions are culturally responsive while meeting global standards. Renowned for his ability to integrate visionary design with rigorous technical execution, Joon exemplifies leadership, creativity, and excellence in the international architectural arena.