The Glenmark Glendale, a Tribute Portfolio Hotel - HBA

The Glenmark Glendale,
A Tribute Portfolio Hotel

HBA Strategy

Hotel

USA

2020

Modern hotel lobby with tall ceilings, warm lighting, and elegant decor. Features plush seating, contemporary art, and a welcoming atmosphere.

Modern restaurant interior with lush greenery, hanging lights, and wooden tables set against a stylish, warm atmosphere.

This brand identity infuses a distinct vibrancy, connectivity, and authenticity into every touchpoint. From logo to hotel collaterals, the design reflects Glendale’s spirited energy and progressive ethos.

Employing sophisticated typography and evocative imagery, our collaterals and digital platforms redefine upscale hospitality with genuine, homegrown experiences.

Client

Marriott

Location

USA

Studio

HBA Strategy

Expertise

Branding

Completed

2020

Sector

Hospitality

HBA Office Location

Los Angeles

The Glenmark Hotel branding materials include menus, — Branded Collateral

The Glenmark Hotel branding collaterals featuring two business cards on a dark surface; one is brown with — Business Cards

The Glenmark Hotel branding collateral featuring a stack of black drink coasters with elegant geometric patterns with — Branded Coasters

Olia Restaurant branding collaterals, featuring a restaurant website displayed on a desktop, tablet, and smartphone. The design is sleek with wooden decor and greenery. — Desktop, Tablet, and Mobile Website Homepage

Olia Restaurant branding collaterals, featuring a stationery set with a modern design. Includes an invitation reading — Branded Stationery Set

Olia Restaurant branding collaterals, featuring two elegant business cards. The left card is cream-colored with text: — Business Cards

Olia Restaurant branding collaterals, featuring an invitation and dark green envelope with wax seal placed on a wooden slice. Invitation reads — Branded Letterhead and Envelope

Olia Restaurant branding collaterals, featuring a beige shopping bag with — Branded Tote Bag

Business Cards & Branded Coasters

Branded Collateral

1/

Designed by HBA Strategy

View Studio

Jon Guerra

HBA Los Angeles

Jon Guerra
Creative Director, HBA Strategy

Related Projects

A vibrant, multi-colored chandelier hangs in an elegant hotel atrium. Sunlight filters through, casting dazzling reflections on the beige walls and floor.

HBA Singapore

JW Marriott Galaxy Macau

Sophisticated hotel lounge with modern furniture, large window offering a cityscape view, geometric patterned floor, and warm ambient lighting.

HBA Singapore

Sheraton Chengdu Pidu

Luxurious hotel lobby with a red glass chandelier overhead, modern decor, two grey chairs, and art on the wall. Warm lighting creates an elegant atmosphere.

HBA Hong Kong

Mandarin Oriental Wangfujing

Luxurious hotel lobby featuring a towering cylindrical glass wine display with soft blue lighting, lush white floral arrangements, and elegant seating.

HBA Singapore

Hilton Dalian Golden Pebble Beach Resort

Elegant hotel entrance with dramatic chandeliers on a reflective ceiling, illuminating two parked cars—a black sedan and a white vehicle—on a patterned driveway.

HBA Hong Kong

Grand Hyatt Dream Tower Jeju

InterContinental-Hanoi-Landmark72_Vietnam_Sky-Lobby

HBA Singapore

InterContinental Hanoi Landmark72

Exterior of Fuji Speedway Hotel, the Unbound Collection. It features a contemporary multi-story hotel surrounded by lush greenery and blue sky. A winding road leads to the entrance, exuding a tranquil and welcoming vibe.

HBA Tokyo

Fuji Speedway Hotel, the Unbound Collection

Elegant restaurant interior of a luxury hotel. It features warm lighting, plush orange and blue seating, set tables, and decorative ceiling accents, creating a cozy ambiance.

HBA San Francisco

Fairmont Breakers Long Beach

Luxurious hotel lobby with a grand staircase leading to a cozy seating area. A vibrant, ornate ceiling features green and gold patterns, creating an elegant ambiance.

HBA London

The Alpina Gstaad

Luxurious hotel lobby with a grand, cascading glass chandelier. Curved seating on a blue and beige carpet creates an elegant, modern atmosphere.

HBA Seoul

Signiel Busan

Sophisticated hotel dining area with round tables, red chairs, and colorful mosaic walls. The warm wood flooring and artistic ceiling add elegance.

HBA Hong Kong

Grand Lisboa Palace Resort Macau

An elegant waterfront hotel in front of a forested hillside and a suspension bridge under a soft pink sky. The scene is tranquil and inviting.

HBA Shanghai

Mandarin Oriental Bosphorus

Modern hotel lounge with minimalist decor viewed through large windows. A mural of traditional Asian architecture is visible inside, with lush green trees outside.

HBA Singapore

Park Hyatt Suzhou

A person tends a fire pit in a sunken hotel garden area with surrounding stone seating. The sky is vibrant at sunset, and autumn trees enhance the serene atmosphere.

HBA Singapore

Xinjiang Korla Hotel China

Luxurious modern hotel lounge with sleek decor featuring a central cylindrical light fixture, surrounded by elegant seating. The floor-to-ceiling windows reveal a stunning cityscape at dusk.

HBA Singapore

Hilton Huzhou Nanxun

Elegant hotel lounge with warm lighting, modern orange chairs, round tables, and a well-stocked bar. A large abstract painting adorns the wall. The atmosphere is sophisticated and inviting.

HBA Dubai

St. Regis The Palm Dubai

Calm interior hotel space with Japanese garden view. Wooden furniture, patterned rug, and bonsai in foreground; lush greenery and rocks seen through large windows.

HBA Singapore

Four Seasons Kyoto

Luxurious hotel lounge with elegant furniture, soft lighting, and a marble bar. The modern design features curved architecture, plush seating, and warm tones.

HBA Shenzhen

Hangzhou Wulin GDA Hotel, Vignette Collection

HBA Singapore

Hotel Caliso, A Marriott Tribute Collection

Exterior of Hotel Maria Cristina, a Luxury Collection Hotel, San Sebastian, Spain. Elegant, historic hotel facade with ornate architecture, large windows, and balconies. Surrounding greenery and cityscape in the background.

HBA London

Hotel Maria Cristina, a Luxury Collection Hotel

Back To Top

WeChat QR Code